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What Should Retailers Expect As We Begin To Emerge From Months Of Lockdown?

What should retailers expect as we begin to emerge from months of lockdown?

The recent re-opening of non-essential retail has been music to the ears of the public and retailers alike. However, retail as we know it has changed for good, following months of lockdown restrictions. While there’s the obvious issue of adhering…

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SHIFTING US CONSUMER BEHAVIOR IN THE FACE OF COVID-19

SHIFTING US CONSUMER BEHAVIOR IN THE FACE OF COVID-19

COVID-19 has forced many US consumers to alter their shopping preferences. Consumers are now finding themselves shopping with what is available versus what is preferred. While many shoppers are still loyal to the brands they love, COVID-19 is driving an…

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2012 ECommerce Year In Review

2012 eCommerce Year in Review

2012 eCommerce Year in Review

It’s time to look back on how the past year has impacted the eCommerce industry. Here are some of the major events which affected the eCommerce industry over the past twelve months:

 

Record Industry Growth

2012 was one of the most successful years in the history of eCommerce from a growth perspective. According to comScore, eCommerce grew by at least 15% year-over-year per quarter for each of the first three quarters. The holiday season (from November 1st until December 25th) grew at a similar rate with a 14% year-over-year increase.

 

 

Tablets and Technology Change Again

Tablets were all the rage in 2012, with releases such as the improved iPad 3, the launch of the Microsoft Surface tablet, and Apple’s debut of the iPad mini. Google also joined the tablet space with its Nexus tablets. Of course there was no shortage of smartphone launches, notably the vertically enhanced iPhone 5 with its taller screen.

 

 

Social Media Grows Up

Few topics were more discussed in the eCommerce world in the past year than social media. In 2012 shopping directly on social media sites wasn’t a focal point as many services instead focused on revenue opportunities to support eCommerce sites.

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5 Things To Know About Cyber Monday 2012

5 Things to Know About Cyber Monday 2012

Cyber Monday 2012

Cyber Monday 2011 was one of the most successful days in the history of the online retail industry. Sales reached $1.25 billion, a new single day online retail record, and many of the top online retailers set single-day site traffic records. The 22% increase in sales from Cyber Monday 2010 only further illustrated the unprecedented growth of the virtual holiday and the eCommerce industry as a whole.

So what can we expect from Cyber Monday 2012? Here are 5 things to know about this year’s version of the biggest online shopping day of the year…

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