In recent years, unboxing videos have grown from an internet fad to a powerful eCommerce marketing tool. As a staple of YouTube and TikTok, unboxing videos have become core content for these channels with no signs of slowing down. The…
Many retailers currently facing significant hurdles, including labor shortages, major supply chain delays and high consumer demand, may feel underprepared for inevitable spikes in activity as the seasonal timeline closes in. In addition to logistical hurdles brands are facing, customer…
By Rebecca Baumgartner Slow delivery is fatal in eCommerce – at least that’s the received wisdom. However, industry researchers are increasingly finding that consumers are willing to forgo speed in favor of last-mile delivery options that promote environmental sustainability. For…
Today, 2.1 billion consumers around the world are turning to eCommerce to access the latest brands, presenting retailers and brands with the exciting opportunity to access new customer bases and geographies across the globe. During 2020, 26% of European eCommerce…
A study at the conclusion of the peak shopping season 2020 revealed that 54% of retailers plan to outsource some or all of their digital operations. That number may be even higher now with preparations for this year's peak season…
As brands and retailers strive to embrace digital-first retail, a siloed approach to digital and physical shopping is going to make things very difficult for them. Those brands who are approaching DTC operations as a whole rather than separating out…
In response to the dramatic increase in eCommerce demand beginning in 2020, a wave of new BPOs have popped up, recognizing an opportunity to take advantage of desperate brands and retailers seeking support in the new digital-first retail environment. However,…
As brands and retailers prepare for Peak 2021, a shortage of warehouse space is cause for concern for many. However, alternative fulfillment solutions can help them keep up with the continued acceleration of eCommerce demand. eCommerce volume - already surging…
The demand on eCommerce; a facet of retail already surging pre-pandemic, soared almost overnight when the pandemic hit. Demand is expected to continue after the lifting of lockdown restrictions (PFS research shows more than three quarters (77%) of consumers expect…
Digital-first retail will take center-stage in 2021. By outsourcing eCommerce operations, brands and retailers can quickly get operations up to speed so they can survive and thrive in the digital age. You survived 2020 – Now what? As brands and…