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PFS Blog

Welcome to Perspectives!

Welcome to our fresh new web site featuring our new blog, Perspectives.  I believe it is fitting that we have launched this exciting new look for our site in conjunction with Procter & Gamble formally announcing the opening of the P&G eStore to the public.  The announcement in January of our partnership with P&G created a buzz not only in our industry but also in the Consumer Packaged Products (CPG) industry.  Today, the promise of that January announcement is realized with the opening of the P&G eStore.  I believe the CPG industry will never be the same!

I believe the P&G eStore powered by PFSweb will be a game-changing event that will change the perspective of CPG brand manufacturers, eCommerce technology and service providers, retail analysts and most importantly, consumers.  We are dedicating Perspectives to discussing technologies, events, techniques and innovations that are game-changing although not all on the scale of the P&G eStore.  I hope this weekly blog will contain information that will change your perspective about direct-to-consumer and business-to-business eCommerce including innovative things we are doing to support our great clients as well as intriguing things we see our clients, partners and other pioneers in our industry doing to move eCommerce forward.

Please come back each week to see what’s new on Perspectives.  In the meantime, please take time to experience our new site and the rich content we have created to let you know about us and some of our world-class clients.  We welcome your feedback, comments and questions.  Please use the “contact us” feature on each page in the site to post a question for us.  We also welcome a dialog within Perspectives. Please use the comments feature on the blog to leave us a comment or question and we will either respond to you directly or post the comment along with our response.  Finally, if you want PFSweb Perspectives delivered to your reader automatically, just subscribe the to the blog and RSS will do the rest.



As Chief Executive Officer, Mike Willoughby oversees the overarching strategy of PFSweb. He has been instrumental in the acquisition, development, integration and support of the company’s world-class technologies. It was Mike’s vision to diversify PFSweb’s offering by establishing two business units: the Operations Services unit, PFS, and the Professional Services unit, LiveArea.