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2016 China eCommerce Market

The 2016 China eCommerce market has become the largest in the world and is projected to total $1.6 trillion in approximately two years.

Below are some general statistics on the Chinese eCommerce Market:

  • Over 40% of the total global eCommerce spend came from China in 2015
  • Approximately $14.3 billion was spent on last year’s “Singles Day”, the one day Chinese digital shopping holiday
  • The total number of digital shoppers in the country reached 468 million last year
  • Online wallets are the top payment method of choice, with 33% of Chinese shoppers utilizing the technology to complete transactions

Download the 2016 China eCommerce market profile to read more in-depth information:

The 2016 China eCommerce market profile is the second post in a series for our Global eCommerce Book. The top markets around the world will be examined, including key statistics on demographics, industry projections, major shopping days, payment methods, unique characteristics, and more.

In case you missed our last post, we discussed the U.S. eCommerce Market and how the country is leading the growing movement of omni-channel commerce initiatives.

Our next profile will feature the U.K., a country with a strong and mobile-focused eCommerce market and a uniquely growing grocery initiative.